B2B Business Intelligence
B2B Business Intelligence with Marketing Automation: identify visiting companies, personalize offers, and sync leads to your CRM in real time.
SEVENDATA SHINYSTAT BUSINESS INTELLIGENCE TECHNOLOGY, PLUS THE ENGAGE B2B MODULE.
This suite combines advanced tracking with B2B Business Intelligence: beyond standard traffic, you get real-time visibility into the legal entities visiting your site (VAT ID, industry codes, employees, revenue, credit risk). This enables marketing automation, personalization, and truly data-driven decisions.
More Insights:
Custom Engagement Rules.
And CRM integration.
Thanks to B2B Business Intelligence, you can use the detailed information provided by the VAT ID and ATECO code of the internet connection generating the visit to build filters and custom rules.
For example, you can be notified when a company in the hospitality sector with more than €20 million in annual revenue is viewing one of your pages, or trigger a marketing banner with a themed offer only for users from an automotive company with at least 100 employees.
Then, you can import all the information of the most relevant prospects into your CRM. The PEC (certified email) is also available in clear text, so you can start lead generation effortlessly and with maximum flexibility.
Revenue and Employee Count
CRM Integration
Marketing Automation
Like Universal Analytics
More than just analytics. Lead Score, Interest Score, push notifications and more
Thanks to machine learning, the system understands proximity to conversion and the interest level of key visitors. We can enable customized push notifications and route these hits to virtually any app using Zapier.
SevenData’s technologies also provide the credit risk score for each company visiting your site.
Learn more: SevenData