Crawl & Competition Analysis
We crawl deep into your competitor’s website. And learn everything they do.
AN IN-DEPTH COMPETITOR ANALYSIS TO STRUCTURE WINNING STRATEGIES
We send our private crawlers inside your competitors’ websites to learn what they do: determine their current success, study their strategies, and identify their weaknesses. Thus, you’ll have a unique competitive advantage when structuring your overtaking maneuver.
Learn more:
If Google can get in,
so can you.
Let’s start by debunking a myth: web scraping of your competition’s websites is completely legal. It’s publicly accessible data.
Source: Iubenda
This is exactly what any search engine does. A crawler enters your competitor’s website and analyzes every page, content, and visible information.
Then, our system analyzes the effectiveness, structure, strength, and technical SEO of their content. By coupling it with historical data from third-party services, we can determine their ranking, monthly traffic, and page performance.
Some of Fuel.LAB®‘s Partners: aHrefs, SEO Spyglass, ScreamingFrog
Discover Where They Excel
Do you think your competitor outranks you on one or two queries? Find out exactly how many keywords they rank for, who they rank above, which tricks have made them grow, and what strategies have worked best.
Understand Their Weaknesses
Just like with their advantages, identify their weaknesses, mistakes, and areas that your competitor has not optimized. This gives you a strong competitive advantage at a deep technical level.
Identify New Strategies
Studying multiple competitors’ strategies is ideal for beta testing without investment. We can analyze their chosen paths and impact over time, thus aprioristically discarding what has not brought benefit while pursuing a specific goal.
Analyse Their Investment History
We’ll have visibility into their paid and branded traffic and some of their ppc strategies. Then, we’ll gain access to their two-year organic performance history in conjunction with the different Google Core Updates.
Visualize Your Search Market Share
We monitor your website’s performance against your competitors’ with Custom Rank Tracking Projects, keyword grouping, and Search Terms. With this, we can determine your Search Share Market with aHrefs.
Track your rankings
Rank Tracking projects also allow us to monitor your rise in the SERP for the search terms for which you want to excel, creating the right visibility on the results of your SEO efforts.
WHY WEB SCRAPPING IS IMPORTANT FOR YOUR BUSINESS
Competitor analysis allows us to learn about your competitors’ strengths and weaknesses and identify opportunities to exploit. We will also gain valuable information to improve your business, marketing, and advertising strategies.
Don’t underestimate the importance of regularly analyzing your competitors’ websites to learn about their changing service offerings, target strategies, and technologies used to achieve their business goals.
Your competitor is analyzing your website.
Have you never conducted a competitive analysis of online properties? Fuel.LAB® carries out many of them for a wide range of activities.
Make an appointment today to request a simple or advanced analysis and get your reports in no time in PSD, XML, CSV, or custom format.
A Competitive Analysis answers:
- Why are their products better than yours?
- How do their prices differ from yours?
- What is their unique Competitive Advantage?
- Who is their target market?
- What is their brand's position on Google?
- Which channels do they use?
- What campaigns are they using to reach their audience?
- How do they interact with their customers?
- How can you organically outrank them?